Web users and mobile devices

More people in the U.S. will access the Internet via mobile devices than through desktop computers or other wired devices by 2015, IDC predicted on Monday.
Source

Mobile device usage is rising sharply, what does that mean for you?

Mobile users will probably be able to view a non-mobile friendly website depends on how it was coded. But it’s not optimal, and its not easy to navigate you way around or read the content. When you consider how long the attention span is for the average user, you want to make it easier for them to use your website, not harder.

Really, everyone should have a mobile friendly website from now on. At the moment, the percentage of people using mobiles to view the web is minimal, so it’s not critical. But it is important and it only a matter of time until it’s 100% necessary.

What does a mobile friendly website look like?

It culls back all the un-nessesary information on the screen, usually leaving only the main navigation in a compacted fashion, and the raw information for you to read.

You won’t need to keep double-tapping to zoom in, and the text is already at a good size. You don’t scroll from side to side, only up and down. Not only that, but links are buttons, not tiny underlined words which often need multiple attempts at touching